Writing Security System Proposals: What Your Branding Is Saying to Your Customers
Your Brand distinguishes you from your competitors and lets customers know what they can expect. Make sure it’s representing you the way you want to be perceived! You may not be focusing on these three elements when you craft proposals, but they will strongly...
Increase Your Close Ratio with Collaborative Selling
What happens when you turn your customer into a sales ally? You close more deals. Collaborative selling puts the customer on your team, allowing them to share in the planning – and ownership – of how to address their security concerns. Here are four things security...
Mind Your Ts and Cs
We’ve all heard the expression “Mind your Ps and Qs.” It means “pay attention to the details.” The origin of this expression comes from the days of old-fashioned printing presses, when each letter was manually put into place. From the pressman’s perspective, those...10 Tips for Making Your Next Conference a Sales Prospecting Success
Besides getting to go to Las Vegas or some other amazing place, attending conferences can be great for sales prospecting. Considering the time, effort and expense, you’ll want to make sure you have a solid plan of action to ensure a great return. Here are...
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